Let’s talk about me,
Bonjour! My name is Eugenie Aran, I’m a French Expat living in Wellington, New Zealand. Before settling in Wellington in 2013 and starting my fashion career, I completed a Bachelor of Fine Arts and Photography in Toulouse. Since then I’ve been crafting and defining my eye for aesthetics in art, fashion and lifestyle.
I fell in love with New Zealand Made products and the local Designer scene. Having worked in retail now for over 10 years and styling thousands of customers from all walks of life, I found myself thinking over and over. Why do people keep buying more and more clothes but always end up in the same state of mind of:
"I have nothing to wear".
Combining my French fashion aesthetic and expertise in the New Zealand retail industry, I am motivated to work closely with people and share what I have learnt along the way. My goal is to amalgamate your mindset with your look, increase your self confidence and help you save money by shopping sustainably.
I have created my own Styling Service with the objective to help individuals understand more deeply their own personal style, how to build a wardrobe that works for them and relearn how to shop more sustainably while still working with trends and from a fashion forward approach.
Forget about all those old rules of colour and body-shape analysis, which, in my opinion, set unnecessary limitations. Each person is more than a “winter” or a “pear” and I want to work with you on figuring out your signature look and what you want to express through fashion.
I know that it can be challenging to build a smart and sustainable wardrobe when the fashion industry keeps us wanting more. What I want to do is help you to create and craft a wardrobe that works for you. I can help you clear out what you no longer need, identify gaps in your wardrobe and work with what you have to create new, exciting looks with your existing pieces.
I’m here to take on some of the hard choices and make fashion fun for you.
Let’s work together.